At VOSSEN, the "Cooperation" category stands for creative collaboration, high quality and exceptional design with recognition value. Regular partnerships with selected lifestyle, design or traditional brands result in exclusive collections that expand VOSSEN's existing terry towel portfolio with new color worlds, patterns and product concepts. The results are limited series that set unique accents both functionally and visually and inspire existing target groups as well as opening up new customer segments. The aim of the VOSSEN cooperations is to combine proven product quality with the creative signature of well-known brands or manufacturers. This is not just about visual features, but also about thematic links, such as shared values, origin or sustainability principles. The best-known projects include the collections with VEGANISTAan innovative Austrian vegan ice cream brand, and with the Sugar workshopa candy manufacturer steeped in tradition. Both partners share VOSSEN's focus on quality, craftsmanship and sustainable responsibility - and at the same time bring their characteristic style to the terry products in the form of colors, patterns and designs. This is how VOSSEN x VEGANISTA a colorful towel line inspired by popular ice cream flavors. The vegan, OEKO-TEX®-certified towels impress with vibrant pastel shades, clear color areas and great softness. The cotton yarns used are particularly skin-friendly, highly absorbent and durable - ideal for the bath, beach or sauna. The "Candy Heaven"collection, developed with Zuckerlwerkstatt, brings playful stripe designs, delicate candy colors and nostalgic accents to the range, appealing not only to young target groups but also to design-conscious consumers who are looking for something special. The collaborations are always available for a limited time or as a
limited edition, which gives them a special collector's value. In terms of use, the partner collections are in no way inferior to the classic VOSSEN ranges: they are easy to care for, machine washable, suitable for tumble drying and retain their shape and color intensity even with frequent use. All products from the collaborations are manufactured to the same social and ecological standards as the entire VOSSEN range. They are OEKO-TEX®-certified, vegan and manufactured using resource-saving production processes. The partner collections therefore also contribute to the sustainable brand philosophy, which is characterized by durability, environmental responsibility and fair working conditions.